How a Barbie Doll Has Changed Her Body Over 57 Years (PHOTOS)

March 10, 2016 - photo frame

Barbie turns 57 today.

Introduced at a New York Toy Fair on Mar 9, 1959 as a teenage conform model from a tiny city in Wisconsin, Barbie was ostensible to paint a thought that women had choices, to tell “the small lady [that she] could be anything she wanted to be,” her creator, Ruth Handler, has said.

In a scarcely 6 decades of Barbie’s power as a tellurian informative icon, small girls and beauty standards have evolved, and Mattel


has attempted to reconstitute Barbie to keep her relevant, though infrequently unsuccessful miserably.

In jubilee of her 57th birthday, here’s a demeanour behind during some of a vital ways Mattel has attempted to reinvent Barbie — a weird, a politically improper dolls as good as a ones that strike a mark.

1963: Barbie sleeps over and has a diet devise

Mattel introduces Slumber Party Barbie, with pinkish satin-like pajamas, a pinkish robe, pinkish slippers, and a mirror. Most notably, Slumber Party Barbie also comes with a pinkish lavatory scale set to 110 pounds—and a one-page diet book with one elementary rule: “DON’T EAT!” The subsequent year, Mattel renames a doll Barbie Sleepytime Gal . The scale is gone, though a diet devise stays.

1975: Skipper causes a stir

Growing Up SkipperCourtesy of The Strong

Skipper Roberts was introduced as Barbie’s small sister in 1965, though it’s her 1975 version that raises eyebrows. In an try to paint girls’ changes from child to woman, Mattel creates Growing Up Skipper Barbie. When we stagger her arm, her torso lengthens and her breasts grow. Responding to open outcry, Mattel pulls a doll. When Skipper is reintroduced in 1979, her breasts are stationary.

1992: Barbie learns to speak

Barbie’s initial difference embody “Math is tough,” “I adore shopping,” “Party Dresses Are Fun,” and “Do we have a vanquish on anyone?” Several groups protest. American Association of University Women (AAUW), for one, chides Mattel for perpetuating gender stereotypes with a doll’s math-is-tough declaration. Mattel drops a word from Barbie’s vocabulary.

1994: Barbie is African American, sponsored by Oreo

Oreo School Time Fun BarbieCourtesy of The Strong

In partnership with Nabisco, builder of Oreo Cookies, Mattel comes out with an African American book called Oreo Fun Barbie. The doll is fast removed after open cheer that “Oreo” is a derogative word used to report someone as black on a outside, white on a inside.

Teen Talk BarbieCourtesy of The Strong

1998: Barbie gets a new physique

At 38 years old, Really Rad Barbie’s body is redesigned to improved simulate a conform of a time. That means slimmer hips, a wider waistline, and a smaller bust, according to Mattel, that wants Barbie “to have some-more of a teenage physique” for her “hip-huggers to demeanour right.”

2007: Skipper’s argumentative 1975 chronicle returns

Although Growing Up Skipper caused a stir in 1975 and was pulled from shelves, Mattel introduces a identical chronicle famous as a My Scene line of dolls. They grew taller and bustier with a turn of a doorknob located on a dolls’ backs.

2008: Barbie wears fishnets

Barbie gets a makeover and appears on sell shelves with fishnet stockings, a parsimonious bodysuit, and a black motorcycle jacket. Public outcry ensues from Christian groups protesting Barbie’s over-sexualization.

Totally Stylin' Tattoos Barbie Totally Stylin’ Tattoos BarbieCourtesy of The Strong

2009: Barbie gets tattoos

Mattel introduces Totally Stylin’ Tattoos Barbie, that came with a set of tattoos, including a lower behind tattoo spelling out K-E-N, in respect of her long-time boyfriend. Some stores lift a doll amid patron complaints. Nonetheless, a tattooed Barbie reappears on shelves in 2011 when Mattel introduces a limited book doll in partnership with Los Angeles-based conform association tokidoki, finish with tattoos opposite a neck, shoulders, arms, and chest.

2010: Barbie gets a warning from a FBI

Video Girl Barbie The Barbie Video Girl doll, with a built-in video camera, is displayed during Toy Fair 2010 in New York, U.S., on Sunday, Feb. 14, 2010.Photograph by Jin Lee — Bloomberg around Getty Images

The technological epoch is here, and Video Girl Barbie has a tiny video camera embedded in her chest that annals adult to 30 mins of video, that can be uploaded into a computer. The FBI issues a warning that Video Girl Barbie could be used for a “production and possession of child pornography.”

2013: Mattel’s initial handicapped doll is introduced

Share a Smile BeckyCourtesy of The Strong

Barbie is in a wheelchair, though critics find that Share A Smile Becky’s prolonged hair mostly got held in a wheels. Mattel


tweaks a doll, though a association continues to accept critique about Becky, quite since a doll’s
wheelchair doesn’t fit into Barbie’s Dream House conveyor or her cars. Mattel discontinues a doll.

2014: Barbie lands on a cover of a Sports Illustrated Swimsuit Edition

Sports Illustrated Barbie A image cover of Barbie on a Sports Illustrated swimsuit emanate is displayed during a Mattel counter during a American International Toy Fair in New York.Mark Lennihan — AP

With some-more than 100 careers underneath her belt, Barbie moves on to her subsequent one as a swimsuit model, landing a cover of a Sports Illustrated Swimsuit edition with a print fire with Walter Iooss. SI’s front page calls Barbie “the doll that started it all.”

Some of a some-more new Barbies have been improved received.

Entrepreneur BarbieCourtesy of Mattel

2014: Barbie becomes entrepreneurial

Mattel introduces Entrepreneur Barbie, that a fondle production association hopes will ring in a woman-forward, entrepreneurial age. The doll comes with a LinkedIn form and is corroborated by 10 real-life womanlike entrepreneurs called her arch impulse officers (CIO)—including Reshma Saujani, owner of Girls Who Code, and Rent a Runway’s Jennifer Hyman and Jenny Fleiss.

2015: Barbie meets synthetic intelligence

Hello BarbiePhotograph by Mark Lennihan — File around AP Photo

Mattel partners with tech startup, ToyTalk, founded by former Pixar executives, to pattern Hello Barbie and her concomitant app. The tech doll has a microphone and a ability for two-way conversation, most like Apple’s Siri. The some-more a doll is oral to, a improved her responses are, as a servers remember prior conversations. Soon after a doll’s introduction, however, confidence organisation Bluebox Security releases a report warning that enemy could penetrate a servers and entrance child-doll chit-chat.

2015: Barbie gets African-American, Asian, and churned competition facilities

Barbie Rock 'N Royals Concert Experience Zendaya attends a Barbie Rock ‘N Royals unison knowledge during Hollywood Palladium on Sep 26, 2015 in Los Angeles, California. Photograph by Jason LaVeris — FilmMagic/Getty Images

As partial of new CEO Christopher Sinclair’s comeback plan, and in response to a increasing series of American children who are members of a minority racial organisation or race, Mattel releases Barbies in 7 new skin tones, 14 hairstyles, and even bendable ankles so that a dolls could wear flats. Earlier in 2015, Mattel had come out with limited edition dolls for singer/actress Zendaya and Golden Globe-nominated executive Ava DuVernay.

Additionally, during a finish of 2015, Mattel moves divided from gender-based marketing for a initial time, with an announcement for Barbie featuring a child and targeting boys.

2016: Barbie gets new physique shapes

Mattel unveils a new line of Barbie bodies in 2016 with a hashtag #TheDollEvolves. Starting on Mar 1, Barbie dolls turn accessible on sell shelves with three new physique shapes: petite, tall, and curvy, in further to her slim frame. Barbie also has 7 skin tones, 22 eye colors, and 33 hairstyles (24 new ones, including an afro and curly red) to select from, and of course, a new wardrobe line.

A new Barbie line for 2016 will underline 4 physique types, 7 skin tones, 22 eye colors, 24 hairstyles and of course, new clothes.Courtesy of Mattel

In a statement, Mattel’s President and Chief Operating Officer, Richard Dickson, said that “[Barbie’s] ability to develop and grow with a times, while staying loyal to her spirit, is executive to because Barbie is a series one conform doll in a world.”

Mattel is, in fact, still a number-one toymaker in a world. Athere are still hurdles forward for Barbie, after 4 uninterrupted years of decline, Barbie sales grew for a initial time to $328 million in a fourth entertain in 2015.

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