Facebook rolls out a personalized Olympics territory in a News Feed, and Olympic filters and frames

August 6, 2016 - photo frame

Not to be outdone by Twitter – who, yesterday introduced followable Moments and other means of tuning into Olympics news around a network – Facebook is rolling out a series of ways for a users to uncover support for their favorite teams plus track a Olympics news they caring about in a dedicated section of a News Feed, a association announced this week.

Naturally, the social network is again bringing behind Profile Frames for a Olympics. First introduced final year, this underline lets we place a tradition support around your Profile design on Facebook. The new Olympics frames are branded with a Rio 2016 trademark while also permitting we to uncover your support for your nation or favorite teams. These will arrive by a finish of a week.


Meanwhile, the new Facebook acquisition MSQRD, a print and video filter app, is rolling out nation dwindle masks that we can conceal on your photos or videos starting today. The app earlier this summer also stretched to support live broadcasting to Facebook, so we can uncover your friends and family what we demeanour like before and after we enclose your Olympics mask, if we choose.


The many engaging further to a collection of Olympics-related calm on Facebook, however, is a entrance of a personalized territory in your News Feed. From Aug 1st by Aug 5th, Facebook will hail users with an Olympics painting and summary during a tip of their News Feed. (e.g. “Excited for a Games?,” followed by a prompt to explore.)

You might have already seen this nod and abandoned it, meditative it was only another of Facebook’s prods to get we to share.

But instead, if we click through, you’ll be taken to a page that offers a “dynamic” brew of Olympics content, including Olympics-themed hunt formula and conversations, as good as Events, Live Videos from Rio, and some-more that are personalized to you.

Facebook will also send out a identical nod on Aug 21st for a Closing Ceremony, it says.

Unfortunately, if we boot or omit this greeting and it disappears, there’s not an apparent approach to find your approach over to this Olympics page again. In fact, that’s one of a drawbacks of Facebook, when it comes to tracking sports calm on a site today.

This is not a initial time the company has invested in creation deliberating live sports some-more of a destination, rather than an activity. Earlier this year, it rolled out “Sports Stadium,” a territory inside a amicable network where fans can suffer play-by-play coverage of sports matches, perspective comments from friends, experts, and analysts, and check out other diversion and play information. But this page is likewise formidable to find, if Facebook doesn’t place it in front of we in some arrange of apparent way.

Because of these maritime challenges, Twitter might indeed be easier to use when it comes to tracking live explanation around a games, throwing adult on a award counts, or examination a few highlights. Twitter has also been operative to align itself with a broader assembly of sports fans in new months interjection to deals with a NFL, MLB, NHLNBA, and more.

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